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What if the biggest thing holding you back in business isn’t strategy… but mindset? In this episode of Wellness Marketing 101, I sat down with Jessi Sheridan, founder of Habituelle, to talk about the real challenges women face when growing a business, especially the ones we don’t always say out loud. From overcoming self-doubt to building a supportive community, this conversation is a must-listen for any woman navigating entrepreneurship, leadership, and motherhood. From Stor

There are certain wellness practices that begin as a solution to a problem but eventually become a way of life. For me, Bikram Yoga became exactly that. In this episode of Wellness Marketing 101, I sat down with longtime Bikram Yoga teacher, yoga asana world champion, and educator Esak Garcia to discuss the deeper meaning behind the practice and why so many people stay committed to it for decades. What started as a conversation about hot yoga quickly evolved into a discussion

Why most skincare products aren’t made for young skin and what to use instead! If your child is starting to show interest in skincare, you’re not alone. More and more tweens are influenced by social media trends and adult skincare routines, but here’s the problem: most of these products are not designed for their skin. In this episode of Wellness Marketing 101 , I sat down with Ashley Gould, founder of The Dew Generation , to talk about safe, gentle skincare for tweens and wh

Buying a home is one of the biggest financial decisions you’ll ever make—but most people are making it with incomplete information. In this episode of Wellness Marketing 101 , I sat down with real estate expert Ani Golovko to talk about what buyers and sellers aren’t being told and how to approach real estate as a long-term strategy, not just a transaction. If you’re navigating today’s high interest rates, feeling unsure about your next move, or simply want to make smarter f

What if kids were never told what they “should” like based on their gender? In this episode of Wellness Marketing 101 , I sat down with Elizabeth Brunner, founder of Stereotype Kids, a brand that is redefining children’s fashion through authenticity, inclusivity, and sustainability. What started as a simple observation of her twins turned into a powerful mission: to allow kids to be fully themselves without limitations. Elizabeth Brunner is the founder of Stereotype Kids, a

What does it really take to build a successful product-based business—especially as a busy mom? In Episode 55 of Wellness Marketing 101 , I sat down with Samantha Gold, founder of Motette and Atlas Row , to talk about what it means to truly bet on yourself. From leaving a corporate career to launching a fast-growing bamboo sleepwear brand, Samantha shares how she built her business from the ground up using community, AI, and fearless execution, all while keeping her operating

If you’re starting a health and wellness business, one of the biggest questions is: How do you stand out and attract the right customers without relying on ads? In this episode of Wellness Marketing 101 , I sat down with Dean D’Angelo, founder of Horseman Wellness Club , to explore how he built a loyal community around clean, high-quality food. What started as a small meal prep idea quickly evolved into a thriving business trusted by athletes, MMA fighters, and health-conscio

If you’re a small business owner trying to figure out how to grow your brand, one of the biggest challenges is knowing where to start . Marketing, operations, customer relationships, community building, it can feel overwhelming. In this episode of Wellness Marketing 101 , I sat down with entrepreneur and community builder Suzette Melendez , founder of Suzette LC and a key contributor to Alchemize Fightwear , to talk about how businesses can grow sustainably through strategy,

Are you feeling pulled toward a more creative path—but stuck in a “safe” career you’ve invested years into? In this episode of Wellness Marketing 101 , I sat down with my friend Yoana Vasileva to unpack what it really takes to pivot careers successfully, without burning out or starting over blindly. From leaving behind a stable career in accounting to building a boutique photography business, her journey is a powerful reminder that evolving isn’t failure, it’s growth. The I